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    Monday
    Nov072011

    Why an Elevator "Pitch" Doesn't Require an Elevator

    DateMonday, November 7, 2011 at 10:14AM

    This guy rivals THIS GUY for the "I'm Missing the Point" award.

    a) An "Elevator Pitch" does NOT require an elevator...the idea of being able to succinctly and effectively "pitch" your business or product in 30 seconds is a discipline...not a "relic."  An elevator was a venue for it (hence the name).

    b) By developing a "pitch" that can be communicated in a 30-second spot, you can use it anywhere...bar stool included!

    c) As I think about it more...did this guy REALLY make a 10-minute video about why elevator pitches are dumb because no one rides in elevators anymore?

    AuthorMatthew MacDonald | CommentPost a Comment |
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